Pink is clearly still making everyone wink, a fact confirmed by the news that Pantone’s Viva Magenta ... shade, from soft creams and baby blues to deep browns and blacks, accentuating rather ...

And at the top of that list is one bright ... that Pantone even named it its Color of the Year back in 2023 (though their shade, called 'Viva Magenta', leaned much more reddish than pink ...

Meet: Viva Magenta. Nothing tells you that a new year is approaching like Pantone’s yearly colour prediction. Since 2000, the colour institute has declared the shade that will encapsulate the ...

From last year's Color of the Year, Peach Fuzz, to previous colors of Cerulean, Viva Magenta and Radiant Orchid, it's rare for the color authority to choose a neutral, which is what we have for 2025.