Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

Ever since the blockbuster Barbie movie premiered two summers ago, there’s been resurgence of interest in and profound nostalgia for the brand. The movie’s underlying message was that anyone is a ...

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create his very own Ken doll that nods to his effortless style.

James is taking on a new form ... Foundation. Mattel, the parent company of Barbie, will also donate a copy of James’ children’s book “I Am More Than” for every doll sold at Target between ...

The newly introduced doll will be the first product in Mattel’s new line of “Kenbassador” toys. Last year, the toy giant released a line of several Barbie dolls modeled after women sports ...

but LeBron James’ new Barbie doll “is a 10 ... and film. While Mattel claims Barbie has long been catering to collectors, the 2023 “Barbie” movie is credited for skyrocketing the ...

Mattel, the makers of Barbie ... The doll not only captures James’ style, but also his height. It will be one inch taller than the standard Ken doll and come in larger, custom packaging. “We are ...

Mattel is rolling out a new line of collectible dolls called Kenbassadors, designed to represent positive male role models.

The original look of Tim Blake Nelson’s Samuel Sterns/The Leader for Captain America 4, also known as Captain America: Brave ...

LeBron James is going from Crypto.com Arena to a "Mojo Dojo Casa House." Mattel, the makers of Barbie, announced on Wednesday that the Los Angeles Lakers superstar will be the first professional ...