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So said Tom Bodett during the Super Bowl radio broadcast on Westwood One; and the Motel 6 spot now has brought home a trophy of its own. Westwood One, wondering why TV should have all the fun, gives ...
Motel 6 has dropped its longtime advertising agency after an executive with the firm reportedly claimed that a potential campaign was “too Black” for the motel chain’s audience.
Most people don't think of radio commercials the day after the Super Bowl, but New York-based radio programmer WestwoodOne is trying to change that.
Stan Richards, the 87-year-old founder of the Richards Group, criticized the diversity of a proposed Motel 6 ad and commented on white supremacists.
NEW YORK (Reuters) -Tom Bodett, known for his radio and TV ads telling travelers that at Motel 6 "we'll leave the light on for you," has sued the motel chain for using his name and voice without ...
The Westwood One Sports Sound Awards ranked the most popular audio commercials that aired on Westwood's broadcast of Super Bowl LI. Motel 6 landed the top spot as spokesman Tom Bodett tries to ...
NEW YORK - Tom Bodett, known for his radio and TV ads telling travelers that at Motel 6 "we'll leave the light on for you," has sued the motel chain for using his name and voice without permission ...