I’ve already written about a couple new Monster Energy products coming to shelves in 2025, but now we know what we’re giving up in exchange for all those new drinks. Namely, we’ll see two ...

People gloss over Monster’s line of canned coffees. With all the hubbub over the newest Ultra flavors, it’s easy to forget ...

It operates through the following segments: Monster Energy Drinks, Strategic Brands, and Other. The Monster Energy Drinks segment sells ready-to-drink packaged energy drinks to bottlers and full ...

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Austria-based Red Bull pioneered the energy drinks category by associating it with extreme sports. It also became a club scene fixture. In 1997, it brought the drink to the US, with Monster ...

(Bloomberg) -- Once synonymous with the energy drink industry, Red Bull GmbH and Monster Beverage Corp. are losing market share in an industrywide shift toward health and wellness, where their ...

Austria-based Red Bull pioneered the energy drinks category by associating it with extreme sports. It also became a club scene fixture. In 1997, it brought the drink to the US, with Monster — then ...