MoPub has added new support for rewarded video ads. Starting today, publishers can manage this ad format from Unity Ads, AdColony, Vungle, and Chartboost. If you’re not familiar with rewarded video ...

MoPub, which Twitter bought for a reported $350 million in September, on Thursday announced the launch of its native mobile ads platform. The idea, MoPub said in a blog post, is to give app developers ...

Twitter is integrating the CrossInstall mobile-only DSP it acquired last year with MoPub’s ad exchange platform in a push to woo more performance-based marketers. CrossInstall, which came along with ...

After years of will they/won’t they, MoPub is finally going to take better advantage of Twitter data. The mobile exchange, acquired by Twitter in 2013, is testing so-called audience packages in the ...

Twitter is making its Rewarded Video solution available to more advertisers. A year after launching, these video ads can now be purchased programmatically through the company’s MoPub service, meaning ...

Twitter on Wednesday launched the MoPub native ad platform. Twitter acquired the mobile ad exchange in September and has been testing out the new platform since December. The platform gives app ...

Twitter has acquired MoPub, a mobile-focused advertising exchange that could help the social network grow its ad business as more users move away from the desktop. MoPub offers a hosted service that ...

Twitter-owned global ad server MoPub has partnered with ad fraud detection platform Forensiq, to improve ad supply quality across the 45,000 apps and 450 billion ad requests on the MoPub Marketplace.

LOS ANGELES, Jan. 8, 2019 /PRNewswire/ -- , the world's most comprehensive ad fraud detection and prevention platform, this week announced it has partnered with to bring invalid traffic (IVT) ...

Twitter has acquired MoPub, a mobile-focused advertising exchange that could help the social network grow its ad business as more users move away from the desktop. MoPub offers a hosted service that ...