Kelis’ 2003 hit Milkshake has seen a major resurgence in streaming numbers following the release of Gap’s denim campaign ...

Gap's new ad follows the same playbook the brand has used since 1998 — and it still resonates. Like a cozy Gap tee, it was ...

A fall denim campaign centered on, in the words of choreographer Robbie Blue, “celebrating everyone’s differences?” count us ...

The shoot and corresponding short film notably include a reimagining of Gap’s low-rise, long-and-lean jeans, further proof ...

Per data from luminate, streams on Kelis' 2003 classic jumped 179 percent in the past two weeks since Gap's ad first released ...