Mattel is "taking immediate action" after social media users noticed a glaring mistake on the packaging for the company's new line of “Wicked” dolls. The toy company is currently selling a range of ...
As tariffs squeeze margins and Barbie loses her shine, Mattel leans on Hot Wheels and Hollywood partnerships for momentum.
Mattel announced a second Barbie doll modeled on Fleetwood Mac singer Stevie Nicks -- this time inspired by her 1981 debut ...
Mattel wanted a summer blockbuster to kick off its new wave of brand-extension movies. She wanted it to be a work of art. Credit...Photo Illustration by Inez and Vinoodh Supported by By Willa Paskin ...
We will finally see official "KPop Demon Hunters" toys arrive in Spring 2026 after Netflix has struck a deal with Mattel and ...
North American sales fell 12% while international business grew 3%, showing signs of stability in key markets ahead of the ...
LOS ANGELES/NEW YORK (Reuters) - A California federal judge ordered MGA Entertainment Inc to stop selling its popular Bratz dolls and banned it from using the toy's name, finding that hundreds of ...