Men and women may differ in flirting strategies, and women may adapt their approach depending on whether there are "competitor" females around chasing the same "prize" male.

New research has examined the tactics women use to competitively flirt against other women to win the attention of men. Most straight men could only dream of having multiple women competing for their ...

American love coach Francesca Hogi says flirting is widely mistaken for “hitting on” someone, when in fact it’s a simple way of signalling openness to human connection - with or without romantic ...

Relationships are hard work and sometimes long-term relationships require even more work, especially to keep the spark alive. According to relationship coach Christie Hoang, there's one simple rule ...

Crushing on someone? Break the ice with these messages.

As a coach and as a husband, I’ve watched “harmless” flirting hollow out good people and good marriages. The truth is simple. Flirting while married is not cute. It’s a leak in your self-respect and ...

Now that dating apps are universally loathed, Instagram DMs have become the latest go-to for hopeful flirters everywhere. Fortunately, there’s now a viral way to make your intentions crystal clear ...

Can flirting be unethical? The answer to that question depends on what counts as flirting. Consider the following three scenarios: 1. You are in a monogamous relationship with a guy, and your partner ...