The iconic "It Could Be You" advertising tagline, which was used to launch the UK's first ever National Lottery in November ...

Bozell Inc., which lost its bid to hold on to the lucrative state lottery advertising account, charges that a member of the evaluation committee altered score sheets to scuttle the firm's ...

If someone wins the $1.8 billion Powerball jackpot there’s a good chance the public will find out little or nothing about the person. For decades, public disclosure of those who won a ...

A new National Lottery advertising campaign is putting past winners front and centre, but would you go public if you took ...

The Massachusetts Lottery will need millions of additional dollars to keep up with “dramatically” increasing costs, Treasurer Deborah Goldberg wrote to lawmakers in testimony Thursday, … ...

DES MOINES, Iowa (AP) — The Powerball jackpot rose to an estimated $1.3 billion Monday night after the winning numbers failed ...

LOTTERY operators have made a you-turn and brought back a slogan that has not been seen on TV for more than a quarter of a century. New adverts for the Lotto, to be screened on television from ...