Mindshare Vietnam’s Amit Thakur and Lifebuoy’s Ngọc Nhân Mai reveal that the soap brand flourished in Vietnam due to the pandemic and share how it leveraged technology with an infection alert system ...

Throughout its 30 years in Vietnam, Lifebuoy has remained committed to protecting public health, with a special focus on children to contribute to a healthier, stronger young generation. Present in ...

When it comes to hygiene brands, Lifebuoy is not a stranger to the scene. Having a presence in nearly 60 countries, Lifebuoy aims to make a difference by creating quality, affordable products and ...

Lifebuoy, a brand that was founded 126 years ago by Unilever founder William Lever in order to halt the virulent spread of Cholera in England, has found fresh purpose during the current pandemic ...

Soap brand Lifebuoy has launched an initiative across markets in South and South East Asia to help impacted communities ahead of one of the worst monsoons in recent history. Lifebuoy’s telehealth ...

Lifebuoy's campaign to encourage better hygiene habits came to the fore in a year of pandemic, but success now hinges on the message resonating with children, according to Kartik Chandrasekhar, global ...

WPP's creative agency JWT has partnered with RMIT Vietnam in Ho Chi Minh City to develop the country's first set of local market case studies for the university's professional communication degree.JWT ...