The Lacoste crocodile logo was made in honor of founder René Lacoste’s nickname as a tennis player, and the French apparel brand’s codes prohibits it from being messed with. For the U.S. Open, though, ...

Lacoste is swapping out its signature crocodile logo with 10 other animals, all on the endangered species list, for a limited time. The “Save Our Species” collection, in partnership with the ...

PARIS, FRANCE (CNN) --Lacoste temporarily replaced its polo shirts' crocodile logo with the images of 10 endangered species to help counter the threat of extinction. The shirts, which are part of a ...

The sports equipment brand Lacoste, which has been working with Novak Djokovic since 2017, has made its choice in the 'GOAT' (Greatest of All Time) debate. Unsurprisingly, the brand with the famous ...

Like other companies, Lacoste sponsors professional athletes, including reportedly paying tennis star Andy Roddick more than $5 million annually to wear the brand while competing. But in a twist, the ...

The Daniil Medvedev connection to gaming went mainstream after an on-court celebration following his win at the 2021 U.S. Open offered a nod to the popular FIFA video game. That love of gaming took a ...

Lacoste’s green crocodile is one of the most recognizable logos in fashion, but the iconic reptile is temporarily stepping (waddling?) aside to make way for some other deserving creatures. The French ...

The crocodile is leaving its iconic spot to 10 threatened species through a partnership with the @IUCN. Help us fight for wildlife conservation worldwide. Click here ...