Search Engine Land

Google Ads offering businesses free consultations through Gmail pop-ups

Google Ads is targeting businesses within their Gmail accounts, offering them free consultations. Notably, the promotion is delivered through pop-up notifications rather than emails, making the ...
Business Insider

Getting started with Google Ads, Google's advertising service once known as AdWords: What it is, how much it costs

Google Ads was initially launched as Google AdWords, then renamed and revamped in recent years. Google has offered paid advertising on its search engine and other platforms since the year ...
adexchanger

Google Ads Will Now Use A Trusted Execution Environment By Default

If the digital ad ecosystem is going to mature to a new stage of privacy consciousness, advertisers must be better stewards of their first-party data. One aspect of that evolution is the idea of ...
9to5google

Report: Google might make SGE a paid feature, not working on ad-free Search

As the Search Generative Experience (SGE) nears its one-year anniversary, Google is reportedly considering making it a paid feature, but is not considering an ad-free offering. Since the ...

Google publishes new guide on Shopping ads pricing

Google details how sale annotations like automated updates or loyalty pricing can shape how shoppers see and trust your ...

A Judge’s Decision Could Disrupt Google’s $3.1 Trillion Business

On Monday, the tech giant and the U.S. government face off in court over how to fix the company’s advertising technology ...