An IKEA store saw a 31 percent lift in store traffic from 22- to 25-year-olds and an 11 percent lift from 26- to 35-year-olds following a geotargeted Facebook ad campaign that ran in the social ...
The insight arrives from research conducted by 4C Insights which looked into the TV social lift impact of the ads slotted in between each part of GOT's long-awaited final season. Eight years since the ...
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