Mattel’s Hot Wheels brand has come up with some major promotional efforts to sell more of its die-cast cars. There was the Hot Wheels Legends Tour (still going on), the Hot Wheels IWC Swiss Watch, the ...

Buyers are "super impressed" with this anniversary edition of a Hot Wheels Monster Trucks set, and it's just $19 right now.

The Hot Wheels: Ultimate Challenge Episode 7 release date and time have been revealed. The upcoming episode of the show, titled “Mardi Gras Mania vs. The Reaper,” will be broadcast on NBC. In this ...

EXCLUSIVE: Hot Wheels: Ultimate Challenge is bringing the heat for NBC and Peacock. The reality competition series, which debuted on NBC May 30, has seen strong growth for its premiere episode. After ...

Hot Wheels Stunt Track Challenge and Hot Wheels World Race is the hottest, most extreme Game Show out there! Fearless drivers impress the audience by beating the competitors and performing wild stunts ...

TROY, N.Y.--(BUSINESS WIRE)--Velan Studios and Mattel, Inc. (NASDAQ: MAT) today announced Hot Wheels: Rift Rally, a new mixed reality racing experience coming to the App Store for iOS, PlayStation 4 ...

Velan Studios and Mattel unveiled Hot Wheels: Rift Rally, a new mixed-reality racing experience coming to your living room. You play the game by using a game controller or iPhone screen to control the ...

Remember when you were little and all your dreams could be replicated on a Hot Wheels track? With every loop and jaw-clenching turn, and thousands of different models to collect, the possibilities ...

Hot Wheels: Rift Rally, a mixed-reality racing game that turns the living room into a race track, is available now after a slight delay. It is made in partnership between Mattel and Velan Studios, the ...

Hot Wheels video games have been coming out for over 20 years now, every release providing a new interpretation of the franchise. There are cases like World Race and Stunt Track Challenge that are fun ...

If you asked a friend what comes to mind if you mention the words ‘toy car’ and ‘video game’, it feels likely their answer would be Micro Machines. The original Micro Machines game is an iconic smash ...

I don’t think I’ve thought about Mattel’s Hot Wheels in decades, but I’ll be circling Sept. 30 this year. Hot Wheels Unleashed launches that day, and the arcade-style racer couldn’t be in better hands ...