Grand Seiko announces Shohei Ohtani as a global ambassador through the Grand Moments Project, launching April 2026.

Uniting the precision of Japanese watchmaking with the disciplined excellence of a Major League Baseball icon.

In Bangkok last month for the official inauguration of Grand Seiko’s boutique at Gaysorn Village, the Senior Vice President of Seiko Watch Corporation and Head of the Grand Seiko Global Division, ...

If you're a fan of the best watches on the market, you'll know just how convoluted the market is. Gone are the – arguably simpler – days when you'd simply purchase a dress watch for the office and a ...

In 1959, Grand Seiko hired a designer who would come to define the brand’s design language: Taro Tanaka. Over the next three years, Tanaka would develop nine standards of aesthetics for Grand Seiko’s ...

The debut of Credor at Watches and Wonders marks a major milestone in the international expansion of Seiko Watch Corporation's most discreet luxury brand. In this interview with Europa Star, Akio ...

As it has attempted to increasingly differentiate itself from parent brand Seiko in recent years, Grand Seiko has become recognized for a handful of trademark traits. A few of these dials, like the ...

A collector who knows their Grand Seiko history: That’s who would pay over $90,000 for this watch. The watch is a Grand Seiko VFA 6185-8000. VFA stands for ‘Very Fine Adjusted’ and these were the most ...

Leading the charge are five new 44GS models, which include updated and upgraded iterations of several well-known references from the Heritage Collection. The cases and bracelets are now attired in the ...

Grand Seiko first introduced the Tokyo Lion back in 2019. The line of sports watches has become known for its bold, angular design that also calls back to the beginnings of the company in 1960. Now ...

The Grand Seiko boutique, now the largest global flagship for Grand Seiko, has opened its doors in New York City at the prestigious 540 Madison Avenue. This marks a significant expansion for Grand ...

With scope like that, anyone’s list of the 10 greatest Seikos would look different. What we have done below is hopefully clearer: 10 moments, across more than six decades, when Seiko genuinely pushed ...