Using Geico might be so easy a caveman could do it — but who actually were those cavemen? Here are the men behind these ...

Geico has created a 14-minute faux documentary about its famous ad character, the Gecko (and its famous Caveman appears, too) ...

Why Geico's cavemen are going totally Hollyrock Is finding a way for marketers to beat commercial-zapping DVRs and helping networks to cure the distressed state of TV comedy so simple that a ...

A few weeks ago, word arrived that the Geico cavemen—those Neanderthal chaps who appear in some of the car insurer's television ads—might get their own sitcom on ABC. It's early days, of ...

Geico thaws Caveman on road to the Super Bowl A new spot from The Martin Agency sees the iconic brand character wake up from a nightmare about the “so easy, a caveman can do it” tagline.

Geico is reviving the character with a, two-minute long ad that will run during NBC’s “Sunday Night Football” broadcast Dec. 24 as well on YouTube Live and other social channels.

The popular Geico caveman commercials are back. And that means an Illinois native is in the national spotlight. Who plays the Geico Caveman? Jeff Daniel Phillips, a Chicago native, is the actor in ...

NEW YORK (AP) - Those Geico "cavemen" shouldn't be so upset after all - they may get their own television series.

The Geico cavemen are back … and now, they’re looking for love. The ubiquitous spokesmen for the D.C. insurer are now the subject of a new interactive marketing campaign by the company ...

One of advertising’s most iconic characters has returned. Saturday, a new commercial featuring Jeff Daniel Phillips’ GEICO Caveman found its way online, marking the character’s first ...

The cavemen characters appeal to customers in a younger market, while Geico has its enduring gecko character to reach a broader audience, according to marketing expert Peter Koeppel, president of ...