This year, Sanrio celebrates its 50th anniversary. One expert says the Japanese company that created Hello Kitty has lasted because of its winning formula: cute and kitschy. Now, a new generation ...

New London exhibition ‘Cute’, sponsored by Japanese company Sanrio, explores cuteness, from Renaissance cherubs to cat memes to everything Hello Kitty. ‘It’s a very slippery scene ...

It’s 50 years since the creation of one of the world’s most recognisable characters, Hello Kitty. In 1974, a 24-year-old ...

Hello Kitty is one of the biggest IPs in the world, and of course, it knows how to celebrate a holiday. Whether it is Valentine’s Day or something else, the mascots at Sanrio are always ready to ...

While the world continues to debate Hello Kitty's feline and human attributes, Roy Choi will be busy crafting his version of a super-cute Spam musubi in her honor.

Sanrio, the company behind the dream of millions of teenage girls around the world, cartoon cat Hello Kitty, is to celebrate the cat's 35th birthday on November 1st. Reason enough to team up with ...

Hello Kitty is associated with kawaii, Japanese for the culture and aesthetic of cute, but Yano differentiates between the English word “cute,” which she sees as one-dimensional, with the ...

The Toshiba Corporation has long been a top patron for the historic Victoria and Albert Museum in London. It sponsors the Toshiba Gallery of Japanese Art along with various connected projects ...

He came to Hello Kitty through comic books and anime, inspired by the breadth of characters and products available. He collects video games, too, and has 676 of the 677 original Nintendo games.

At one point or another in our lives, we've all fawned over Hello Kitty. The cute character (is she a cat or a girl . . . who knows?) has amassed a cult following, drawing in people and big beauty ...

Hello Kitty at 50: Still Cute, and Lucrative as Ever The celebration of the Japanese pop culture icon cuts across commerce, fashion and entertainment, guided by the elusive concept of ‘kawaii.’ ...