We dive deep into Bum Phillips' life and career and the dreadful 1980 New Year's Eve news that Bud Adams had fired the coach and lifeblood of the Luv Ya Blue era.

In booming 1970s Houston, one thing wasn’t thriving – the city’s pro football team. That was until Bum Phillips arrived, bringing with him a blend of cowboy charm and coaching genius.

Longtime Houston Oilers fans aren't happy after the Tennessee Titans decked their social media accounts in "Luv Ya Blue" in honor of Bum Phillips.

In this November 1975 file photo, Houston Oilers coach Bum Phillips, left, talks with quarterback Dan Pastorini before the Oilers' NFL game against the Pittsburgh Steelers in Houston. Phillips, the ...

Recently, when discussing the 1960s and ’70s in my Texas history class, I mentioned that the Houston Oilers captured the spirit and persona of Houston in the 1970s (specifically the “Luv Ya Blue” ...

Recently, when discussing the 1960s and 1970s in my Texas history class I mentioned that the Houston Oilers captured the spirit and persona of Houston in the 1970s (specifically how the “Luv Ya Blue” ...