The Noughties and early 2010s were a good time to be a behavioural scientist. At least, they were if you happened to be doing the right kind of behavioural science – the sexy kind. Pick an ...

The content featured in this article is brand produced. “Some behavioural science research suggests that goldfish have an attention span of seven seconds, and North Americans have an attention span of ...

When Psychology and Economics got "married", the product was Behavioural Science. Although this discipline has elevated theoretical and practical understanding of human behaviour to previously unseen ...

LONDON, Dec. 16, 2025 /PRNewswire/ -- Foundermatcha Ltd has introduced a psychology-driven, AI-powered platform that acts as an autonomous networking agent for early-stage founders seeking technical ...

So, presumably the marketers have got it sussed and don’t need to learn anything from those of us on the academic side of behavioural science? Well, not necessarily, and especially not if they are ...

This course is compulsory on the BSc in Psychological and Behavioural Science. This course is available with permission as an outside option to students on other programmes where regulations permit ...

Five years ago, many in the ad industry, government and third sectors would have been wondering what the future of behavioural economics might hold. Would it be a subset of planning? A feature in the ...

In an era where justice depends on scientific precision, forensic science has become one of the most powerful tools in modern ...

Health insurers are being squeezed from two directions. The costs of providing health services are rising thanks to higher inflation and the emergence of new but costly treatments. At the same time, ...