In what appears to be a guerilla marketing ploy, but could be just a series of pranks, red balloons are popping up on sewer grates around the country.

Red Balloons Are Popping Up on Sewer Grates in ‘It’-Inspired Prank A local Pennsylvania police station reported the prank and asked the clown who did it to “not do that again” ...

5 teen girls confess to 'It' balloon prank that 'completely terrified' the cops So what's scarier: five teen girls or killer clowns?

This was to be the latest in a long history of pranks between the two organizations, including most recently the Lampoon’s duping of Donald Trump. How many 'Poonsters does it take to hold a balloon?

On Tuesday, three days before “It” is set to hit theaters, several red balloons were seen tied to sewer grates throughout Lititz, in a reference to the infamous scene where Georgie Denborough ...