Apple's WWDC 2026 teaser points to possible Siri redesign: What we know

Apple has begun teasing WWDC 2026 with a new "All systems glow" slogan, as the company prepares to unveil iOS 27, Siri ...
Cult of Mac

Apple keeps ‘Think different’ slogan alive with renewed trademark

Almost a decade-and-a-half after Apple last used its “Think different” advertising slogan, a trademark update proves the company does not plan to retire its iconic mantra. The company recently updated ...
Wareable

Apple says Swatch’s ‘Tick Different’ slogan is a copy – court thinks different

Swatch has triumphed in a legal battle with Apple over the use of its “Tick Different” slogan, which it used to promote its NFC-enabled watches. In April 2017, Apple brought a lawsuit against Swatch ...
Cult of Mac

Street artist claims that Apple ad stole his slogan

A New York street artist claims Apple stole his trademark slogan for its latest ad campaign. The line “You’re more powerful than you think” is used in conjunction with shots of people using their ...
Jurist

EU General Court dismisses Apple appeal over Swatch slogan

The Court of the European Union (EU General Court) Wednesday released its judgement in Apple v EUIPO – Swatch, a court case that involved Swatch’s “Tick Different” slogan. The court said that Apple ...