Forbes contributors publish independent expert analyses and insights. John Kell is a writer who's covered spirits for over a decade. The new Maker’s Mark campaign is called “Perfectly Unreasonable” ...
NEW YORK, Nov. 20, 2025 /PRNewswire/ -- The Interactive Advertising Bureau (IAB), the leading trade association for the digital advertising industry, today released its 2025 Creator Economy Ad Spend & ...
Portland, OR, USA - Nov 11, 2024: Some of the most popular social media apps by number of monthly active users, including Facebook, YouTube, Instagram, WhatsApp, TikTok, WeChat, Telegram, Messenger, ...
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Ad revenue invested behind creator-generated content ...
NEW YORK--(BUSINESS WIRE)--As Cannes Festival of Creativity opens this week, ResponsiveAds, the leading force in creative ad tech, proudly announces the Phase 1 launch of its Fluid Ad Creator, as part ...
In the modern world of the rapidly changing digital environment, video advertising is not a luxury, but the only way to attract attention, arousal, and transform cold audiences into buyers. Social ...
The WPP and Omnicom Group agencies will launch creative work for the retailer this fall. Welcome to Ad Age’s influencer marketing news roundup. Each week, we’ll be highlighting the latest developments ...
Things are changing when it comes to YouTube advertisements, both for viewers and for creators. If you watch a YouTube video over the next few weeks, you may notice longer ad breaks. That's thanks to ...
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