According to data from the Trade Statistics of Japan Ministry of Finance, 78% of all powdered green tea exported from Japan -- which includes matcha powder -- went to the U.S. in 2024. After the U.S., the largest amount of powdered green tea was exported to the European Union and the United Kingdom, followed by Taiwan.

There are just hours to go before President Donald Trump’s deadline for scores of countries to strike trade deals with the U.S. or face steep tariffs. The president has managed to bend many trading partners to his will with lopsided (if vaguely sketched) agreements — and largely sidestepped,