For Taylor Swift, who routinely fills the largest football stadiums with paying fans, saying no to the halftime show was probably a fairly easy decision. But for those of us who aren’t mega-stars, sometimes a deal offers so much value in money, prestige, or visibility that we feel like we just can’t say no.

Johnson, who infamously picked out a rivalry with Taylor Swift and her fiancé, Travis Kelce, after the Philadelphia Eagles beat the Kansas City Chiefs in the Super Bowl earlier this year, seems to have hit a major roadblock in his career.