Tubi teamed up again with agency Mischief @ No Fixed Address for a 30-second spot that will air during the Super Bowl.

The free streamer, owned by Fox, is planning its own Super Bowl programming around fashion and celebrities as well as two ad spots.

The streaming service has partnered with Fox Sports to present the highly anticipated matchup between the Kansas City Chiefs and Philadelphia Eagles.

Fox Sports said will be streaming the Feb. 9 Super Bowl for the first time via free streaming service Tubi, as well as providing coverage of the big game in New Orleans on Fox, Fox Deportes, NBCUniversal’s Telemundo and across NFL digital properties Tubi will offer a 4K feed of the coverage.

With Tubi airing Fox Sports' Super Bowl LIX broadcast live on its platform this year, the free streaming service has plans that go beyond the big game matchup between the Philadelphia Eagles and Kansas City Chiefs.

Fox Sports announces that the Super Bowl LIX will be streamed for free on its streaming app, Tubi, marking the first time the event is made accessible without a subscription. Both the Kansas City Chiefs and the Philadelphia Eagles are top contenders to reach the Super Bowl by winning their respective AFC and NFC Championships.

Standing out amid the parade of Super Bowl brand stunts and celebrity-driven ads is already difficult. And this year, Tubi has the added challenge of outdoing its 2023 campaign, which remains a standout among recent Super Bowl efforts.

Fans can watch Super Bowl LIX for free as Fox brings football's biggest game to one of its streaming services for the first time. Fox Sports will stream the Super Bowl for free in 4K on Tubi, the network announced in a news release.

Follow me on X. TV Answer Man, I know Tubi is going to have the Super Bowl in 4K for free, but do you need any special equipment, or will it be in 4K on every 4K TV? – Robert, Arlington, Virginia. Robert,