Starbucks CEO Brian Niccol earned a reputation on Wall Street as a miracle worker for wounded restaurant brands like Taco ...

Brian Niccol, renowned for revitalizing Taco Bell and Chipotle, faces challenges as Starbucks CEO. Despite a jump in stock ...

Starbucks' new initiative involves a return to the traditional coffee house model, including ceramic mugs, cozy seating, and even hand-written notes on cups ...

Starbucks CEO Brian Niccol is facing challenges nine months into his tenure, with stagnant shares and investor uncertainty.

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

Starbucks is introducing premium features, including comfortable couches, warm lighting, and revamped wall art in redesigned ...

The changes come after Starbucks took a hit when its baristas went on strike before Christmas, global sales dropped and ...

Starbucks CEO Brian Niccol is leading renovations at 1,000 Starbucks stores, or about 10% of its company-owned US locations, ...

Brian Niccol is making some big changes at Starbucks. It's hardly his first time attempting a turnaround at a fast-food chain. Niccol has two decades of experience in the restaurant industry, from ...

Chipotle CEO Brian Niccol will be leaving the fast casual food chain to take over as the chief executive of Starbucks, the companies announced Tuesday.. Niccol will start in his new leadership ...

Starbucks CEO Brian Niccol has received $96 million in total compensation since he began his tenure in September. AP. Meanwhile, Starbucks under Niccol is implementing changes to enhance the in ...