Amazon's stock sank on Thursday afternoon, weighed down by mixed guidance and AI competition, though the company beat Q2 earnings expectations.

With headcount inching up to 1.55 million, CEO Andy Jassy said "AI progress across the board continues to improve our customer experiences, speed of innovation, operational efficiency, and business growth,

Thursday afternoon.

Amazon reports Q2 2025 earnings Thursday, with investors watching for signs of AI-driven growth, AWS momentum, and how economic trends are affecting e-commerce.

Amazon.com shares dropped nearly 8% before the bell on Friday, after growth in its cloud computing unit failed to impress investors, in contrast to the robust gains reported by AI-focused rivals Alphabet and Microsoft .

Amazon.com Inc. dropped in premarket trading after projecting weaker-than-expected operating income and trailing the sales growth of its cloud rivals, leaving investors searching for signs that the company’s huge investments in artificial intelligence are paying off.

Amazon backs Showrunner, the AI streaming platform launching *Exit Valley*, a satirical animated series users can remix, expand, and monetize at showrunner.xyz.

Fable is launching the alpha version of its AI streaming service Showrunner, which lets you generate animated scenes with a prompt.

According to a report from Business Insider, Showrunner already has a deal with one unnamed studio and is in talks with others, including Disney. The idea here is that instead of generative AI just stealing IP,

Follow-up: Amazon Web Services profits squeezed as AI arms race drives spending surge Amazon beat estimates for its second-quarter earnings with $167.7 billion in revenue, up 13% year-over-year, and earnings per share of $1.

Amazon’s (AMZN) latest earnings report provides insight into the company's various branches and subsidiaries, including Amazon Web Services. AWS has been a huge revenue-driver for years, and this quarter is no different.